Successful Internet Businesses Take Control of their Online Reputations
Successful Internet Businesses Take Control of their Online Reputations
My father always told me that I should jealously guard my reputation and die for my principals ? too poignant I know, but his views strike a significant cord today when working with companies to build, repair and control their online reputations.
Andrew McCance
Search Engine Marketing People
Online Reputation Management
If you type your company?s name or indeed your own name into any search engine, you will find lots of content shows up, some of this content might be your own or? just as likely it is information written, posted or blogged about you or your company by third parties. More worryingly,?sometimes it?s written by those who seek to damage your online reputation. We know people who do this for a living ? like the black hat optimisation, we avoid this unethical practice.
Take Control of your reputation today
Search Engine Marketing People will help you ethically ensure that search engine page results reflect the true nature of your business.
The Internet is a Fair & Foul Medium
The Web is all about content ? we are hungry for knowledge. Unfortunately, negative content is written more often by consumers than endorsements ? why? ? it?s just human nature.? Let?s get back to my father again, ?Andre? ye remember bad news travels faster than good news ? do-ye-ken-son??
The internet is full of innocent factual errors to malicious attacks on companies and individuals ? all negative content is a potential threat to your reputation and livelihood. Worse, there?s little recourse, since responding to attacks just attracts attention to them.
Google ? Do Not Shoot the Messenger
Search engines like Google and Bing rank web pages using multiple criteria such as quality, credibility and popularity. Their mysterious algorithms weigh those three factors ? along with many more ? to decide which links and content appear at the top of the search engine results pages.? Search Engine Marketing People strive to ensure that your name and indeed your online reputation are ethically and positively represented at the top of the search engine results pages in a manner befitting your company or status.
Give the Messenger the Right Message
We?ll help you reorder your top search results ? and over a period of time push negative links into obscurity ? using our long-experience, search engine analysis technologies and search engine marketing strategies based on years of research and development.
Own Your First Page of Results
Don?t worry about negative content that can?t be deleted because 84% of web searchers never look past the first page search results ? you need positive content that will rank higher than negative content in search engines.
Get Positive Content you Control
Our team of professional writers and editors use information supplied by you and your clients to create truthful biographical material and other custom designed content ? that you control and approve.
Improve your Reputation Ethically
Replace negative content in your search results with new content posted and promoted using our proven publishing strategy. You?ll have direct access to a reputation advisor and receive periodic email updates and alerts for the duration of our tenure.
Gain Control of your Reputation
Once search engines log and rank your new content (which doesn?t happen overnight), your first page of search results will then reflect you more accurately ? for all practical purposes, your bad links will be invisible.
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